{"id":238,"date":"2004-01-16T15:23:32","date_gmt":"2004-01-16T13:23:32","guid":{"rendered":"http:\/\/www.molthoff.de\/wp\/?p=238"},"modified":"2012-07-22T22:26:54","modified_gmt":"2012-07-22T20:26:54","slug":"gemplus","status":"publish","type":"post","link":"http:\/\/www.molthoff.de\/wp\/?p=238","title":{"rendered":"Werbekonzept GemPlus"},"content":{"rendered":"<p>Entwicklung einer Werbekampange f\u00fcr den SmartCard-Hersteller GemPlus.<img decoding=\"async\" title=\"Weiterlesen \u2026\" src=\"http:\/\/www.molthoff.de\/wp\/wp-includes\/js\/tinymce\/plugins\/wordpress\/img\/trans.gif\" alt=\"\" \/><!--more--><\/p>\n<p>Bei diesem Projekt bestand die Herausforderung darin, die Reize eines vielleicht wenig beachteten Gegenstand unseres allt\u00e4glichen Lebens hervorzuheben, der elektronischen Chipkarte.<\/p>\n<p>Dieses Arbeit gewann den Sonderpreis bei der Wettbewerbsausschreibung &#8222;SmartCards&#8220; ausgerichtet von der Firma GemPlus und der WL Marketing &amp; Media Service GmbH im Jahr 2000.<\/p>\n<p>[easyrotator]erc_20_1342217352[\/easyrotator]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Entwicklung einer Werbekampange f\u00fcr den SmartCard-Hersteller GemPlus.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,4],"tags":[],"_links":{"self":[{"href":"http:\/\/www.molthoff.de\/wp\/index.php?rest_route=\/wp\/v2\/posts\/238"}],"collection":[{"href":"http:\/\/www.molthoff.de\/wp\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.molthoff.de\/wp\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.molthoff.de\/wp\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.molthoff.de\/wp\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=238"}],"version-history":[{"count":9,"href":"http:\/\/www.molthoff.de\/wp\/index.php?rest_route=\/wp\/v2\/posts\/238\/revisions"}],"predecessor-version":[{"id":558,"href":"http:\/\/www.molthoff.de\/wp\/index.php?rest_route=\/wp\/v2\/posts\/238\/revisions\/558"}],"wp:attachment":[{"href":"http:\/\/www.molthoff.de\/wp\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=238"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.molthoff.de\/wp\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=238"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.molthoff.de\/wp\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=238"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}